The publication reports on the commercial, regulatory and technological forces shaping the sector, alongside in-depth features, interviews and opinion from industry leaders.
In addition to year-round editorial coverage, Affiliate Leaders is closely aligned with SBC Events’ Affiliate Leaders Summit series, serving as the media home for the global affiliate community.
SBC Media is the leading voice in industry news and content, trusted by professionals across the betting, gaming, payments, fintech, and affiliate sectors. Our extensive portfolio includes specialised websites, magazines, the only daily industry podcast, a dedicated player protection hub, and a series of digital educational conferences, spotlighting the industry's hottest topics.
Built to keep the industry informed, SBC Media covers it all—from breaking regulatory updates and market trends to company news and expert insights. Our platform also serves as the go-to destination for stakeholders looking to elevate their brand visibility, showcase thought leadership, and connect with a highly engaged audience.
With millions of monthly visits, carefully curated content, and a range of advertising opportunities, SBC Media ensures your message reaches the right audience at the right time.
Our media brands
SBC hosts world-class exhibitions and conferences in global hubs like Lisbon, Rio, Fort Lauderdale, Malta, Toronto and Tbilisi.
As a leader in the betting, gaming, payments, fintech, affiliate, and entertainment event sectors, SBC is renowned for high-quality events that bring together global industry leaders and innovators. With 40% of attendees in senior decision-making roles, our events provide a unique platform for impactful connections and opportunities.
SBC Events deliver the perfect trifecta: impressive expos highlighting the latest tech and products, a robust conference programme with hundreds of speakers (including world-famous faces) and extraordinary networking opportunities.
Known for hosting the most memorable networking events, SBC offers everything from evening parties and intimate dinners to spectacular live DJ performances, ensuring you leave with more than just business cards.
Our advisory arm combines global expertise with SBC's network to help clients realise their ambitions.
Through consultancy, we offer market analysis, regional growth strategies, and access to strategic partnerships and sales leads, connecting clients with the expertise and opportunities needed to scale their businesses.
With a proven track record in M&A transactions, we can assist with due diligence, sell-side and buy side mandates as well as post-merger integration.
On the legal and regulatory front, we advise regulators, government agencies and companies on a wide variety of issues, from drafting legislation to managing commercial contracts and ensuring compliance.
Additionally, we specialise in product launch, brand development, marketing, and revenue strategies, helping brands achieve success locally and globally.
SBC LEADERS is an exclusive, started as an invitation-only membership group comprised of the industry’s most influential operators. The initiative was created to bring together top leaders to exchange ideas, collaborate on key industry issues, drive innovation, and enhance the image of the industry by promoting its achievements.
Over time, SBC Leaders has evolved into a prestigious offline event (SBC Leaders Summit), known for its exclusivity and high-profile attendees. This event, held during the flagship Lisbon summit, provides the C-levels from SBC Leaders with even more opportunities to network and maximise the value of their membership.
SBC Leaders also delivers a premium print magazine, packed with insight and thought leadership, and distributed digitally as well as at the biggest events on the calendar.
AFFILIATE LEADERS is SBC Media’s affiliate marketing focused media arm, with the goal of informing and educating affiliates and marketeers across the industry. With a regular newsletter, a premium print magazine distributed across the calendar at major events as well as digitally, and an upcoming news portal.
Additionally, the Affiliate Leaders Summit takes place alongside major SBC Events, and attracts thousands of affiliates for content, networking and conversation.
