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Opinion
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Media
Time to read: 4 min
Who gets paid when the agent does the buying
August 20, 2026
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The affiliate team will never look the same again
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AI can optimise media but it can never automate trust
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Betting, ChatGPT and the return of old-school brand marketing
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AI is reshaping media buying for DTC brands
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Illegal gambling channels on Telegram have over 1 million subscribers
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Over half of Finns prefer gambling companies sponsoring sports
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