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Zilch solidifies its place as an affiliate with strong ad revenue for FY26

Zilch logo on a phone
Credit: Shutterstock/ T. Schneider

Payment company Zilch unveils its FY26 results with advertising bringing in 7.5% of overall revenue.

Zilch has revealed that ad revenue made up 7.5% of its FY26 earnings, which was driven by affiliate partnerships.

Revenue grew for the payments company was up 36% to £147.5m for the financial year ending 31 March 2026. This brought gross profit up by 24% to £65.6m in the year.

Total ad revenue increased by 12% to £11m, which was in part fuelled by the firm’s new affiliate partnerships and data intelligence platform.

Zilch highlighted its Intelligent Commerce platform, launched in 2025, which provides insights for retailers on online and in-store purchasing journeys, was key to its growth. The firm claimed that advertisers using its beta version saw their return on adspend (ROAS) grow between 20% and 50%.

Paid features such as membership tiers also brought in £6.9m, double its previous figure year-on-year. Gross Merchandise Value (GMV) rose 28% YoY, reaching £2.4bn.

As an ad-subsidised payments network, Zilch’s mobile app subsidises the cost of credit using revenue generated from merchants, which pay performance-based commissions for sales through its user base. Revenue is then shared with customers through rewards on debit spend or with subsidised credit.

Zilch also solidified its position, not just as an affiliate but as a partner through its collaboration with Rezolve AI’s card-linked offers platform called Reward, which grants retailers access to its UK network.

Philip Belamant, chief executive and co-founder of Zilch, said: “FY26 was a foundational year for Zilch. We delivered strong financial growth while making deliberate investments in our products, technology and infrastructure to strengthen the business and position ourselves for the next phase of expansion.

“We’ve always been confident in the strength and profitability of our business model, and we’re now seeing the results of those investments. Reaching a $300m annual run rate and delivering two consecutive quarters of adjusted profit before tax demonstrates how the foundations we built during FY26 are translating into accelerated growth and stronger financial performance.”

Zilch has also cemented its affiliate strategy by joining the Affiliate and Partner Marketing Association (APMA).

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