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Ellen Jennings-Trace
Ellen is an experienced B2B journalist, joining SBC after previously writing for TechRadar Pro where she covered cybersecurity, AI, and business tech beats. As Affiliate Leader’s newest business journalist, she will be focused on delivering editorial content across the affiliate and wider digital marketing landscape through both the digital and print mediums.
Latest
Mbappe shirt
BREAKING
Gambling
Time to read: min
Dutch regulator calls out Betcity and TOTO Winkel on breaching ad rules
August 13, 2026
Sky Bet Games Gone ad
BREAKING
Campaigns
Time to read: min
Game’s back – Sky Bet’s latest campaign goes back in time
August 12, 2026
Australia's PM Anthony Albanese
BREAKING
Gambling
Time to read: min
Australia's PM promises to limit inducements as part of gambling ads ban
August 12, 2026
Midnite ad campaign
BREAKING
Gambling
Time to read: min
ASA bans Midnite's ads calling it 'socially irresponsible'
August 12, 2026
BREAKING
Tech briefing
Time to read: min
Tech briefing: Deliveroo, OpenAI, IAB, and Open Media
August 11, 2026
Youtube playing on tablet
BREAKING
Tech
Time to read: min
YouTube updates partner programme for creators
August 11, 2026
google office
BREAKING
Tech
Time to read: min
Google's new AI agent gives marketers deeper measurement insights
August 11, 2026
BREAKING
Deal desk
Time to read: min
Deal desk: ITV partners with Snack Media to expand YouTube sales offering
August 10, 2026
OpenAI
BREAKING
Tech
Time to read: min
OpenAI is launching a ChatGPT ad carousel
August 10, 2026
X (Twitter)
BREAKING
Tech
Time to read: min
X ditches ‘misaligned’ creator revenue sharing programme
August 10, 2026
BREAKING
Talent watch
Time to read: min
Talent watch: Catena Media layoffs hit marketing and tech teams
August 7, 2026
elon musk + twitter (now X)
BREAKING
Tech
Time to read: min
X asks 5th Circuit to overturn judgement so it can keep suing advertisers
August 7, 2026
BREAKING
Media
Time to read: min
Nielsen to acquire DoubleVerify in $2.15bn deal
August 7, 2026
BREAKING
Tech
Time to read: min
Meta hosted ads with AI-generated child abuse content, investigation finds
August 6, 2026
snapchat app
BREAKING
Tech
Time to read: min
Snapchat pushes back against AI slop
August 6, 2026
BREAKING
Media
Time to read: min
Adform compromised in crypto malware hack
August 6, 2026
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