The new score brings affiliate visibility with content quality.
TikTok Shop has introduced a new Promotion Performance Score (PPS), which will affect product access, visibility, and promotional benefits for affiliate creators.
As of August 27, 2026, Promotion Quality Points will be replaced by PPS in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam, and is already in place in the US.
The new scoring system will measure the product quality, as well as the compliance and quality of their shoppable videos and LIVE content.
The PPS in place in the US is also being updated to shift from showcase-added products, to products promoted within livestreams and videos.
Promotion Performance Score
Going forward, TikTok’s Shop will assess creator promotion activity through PPS, which will place an emphasis on quality and compliance, combining the product selection with a separate valuation of shoppable videos and LIVE content.
If a creator’s score falls below a 3.0, then their visibility might be affected – and TikTok shop recommends maintaining a PPS score of at least 4.5 out of 5. The scoring is calculated using ‘Product Selection Score’ and ‘Content Score’ – both equally weighted at 50%.
Products which generate more orders have a greater influence on the score – and the score will be shown when the creator publishes their content and links the product.
Content scores will take the compliance within their videos and livestreams into account. Concerns about AI-generated content and inaccurate claims might limit a creator’s reach and access to promotional opportunities.
Notably, deleted content will still be counted in in the PPS, so if a violation is issued, creators must go through the appeals process.
Affiliate promoters with a 3.5 score or above will get access to the LIVE giveaway tool, creator campaigns and more product categories. Those with a 4.0 and above will be able to promote discounted products, and those with a 4.5 or above will get a 40% TikTok Shop Ads discount.
US PPS update
In the US, the product selection score section of the PPS is being amended. Instead of measuring the products added to the showcase, the score will calculate products promoted through short videos and LIVEs.
The PPS will freeze as soon as content is published, and the content will use the product score from the moment it’s posted. If the same product is selected, the new piece of content will capture the PPS as it is published.
Creators with a 3.5 score will be eligible to create LIVE Giveaways, get access to (and earn commission on) a wide range of Affiliate Creator Products, and participate in TikTok Shop Campaigns to build visibility across TikTok and brands. Those with a 4.0 score and above will earn a creator badge to display to sellers, and those with a 4.5 will earn an “excellent quality” badge.
