Ellen Jennings-Trace
Ellen is an experienced B2B journalist, joining SBC after previously writing for TechRadar Pro where she covered cybersecurity, AI, and business tech beats. As Affiliate Leader’s newest business journalist, she will be focused on delivering editorial content across the affiliate and wider digital marketing landscape through both the digital and print mediums.
Latest
BREAKING
Tech
Time to read: min
TikTok refuses to run Meta ads calling on it to join settlement
September 18, 2026
BREAKING
Sport
Time to read: min
Genius Sports launches prediction market comparison platform
September 18, 2026
BREAKING
Tech
Time to read: min
Meta liable for fake ads on its platforms, German court rules
September 17, 2026
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Tech
Time to read: min
OpenAI brings sponsored agents into ChatGPT ads
September 17, 2026
BREAKING
Tech
Time to read: min
Google must relax its online ad auction rules, judge says
September 17, 2026
BREAKING
Campaigns
Time to read: min
Critics say Novig’s evocative ad with Sydney Sweeney 'sexualises women in sport'
September 16, 2026
BREAKING
Media
Time to read: min
Channel 4 partners with 5 for exclusive ad sales in UK
September 16, 2026
BREAKING
Tech
Time to read: min
Meta launches One subscription and upgrades creator marketing hub
September 16, 2026
BREAKING
Tech briefing
Time to read: min
Tech briefing: Comcast builds TV ad platform while LoopMe expands to performance ads
September 15, 2026
BREAKING
Tech
Time to read: min
Regulators push for EU-wide restrictions for under-15s on social media
September 15, 2026
BREAKING
Tech
Time to read: min
Meta buys workplace agent, Stilla.ai
September 15, 2026
BREAKING
Deal desk
Time to read: min
Deal desk: OpenAI partners with Adform as Better Collective brings sports betting to Yahoo
September 14, 2026
BREAKING
Region
Time to read: min
Tesco's branding used in fake slots scam ads on Meta
September 14, 2026
BREAKING
Tech
Time to read: min
Google to separate marketing signal from the noise with new data tools
September 14, 2026
BREAKING
Talent watch
Time to read: min
Talent watch: Polymarket appoints CFO as Channel 4 cuts 300 jobs
September 11, 2026
BREAKING
Tech
Time to read: min
Snapchat launches suite of advertising tools ahead of golden quarter
September 11, 2026