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Ellen Jennings-Trace
Ellen is an experienced B2B journalist, joining SBC after previously writing for TechRadar Pro where she covered cybersecurity, AI, and business tech beats. As Affiliate Leader’s newest business journalist, she will be focused on delivering editorial content across the affiliate and wider digital marketing landscape through both the digital and print mediums.
Latest
Google analytics page
BREAKING
Tech
Time to read: min
India court ruling on Google keywords could change online advertising
June 1, 2026
Google Ads homepage
BREAKING
Gambling
Time to read: min
Google Ads gambling policy updated to reflect incoming Irish reform
June 1, 2026
Talent watch (left to right): Sudhir Jain, Mads Haugegaard Albrechtsen, Nicole Palmieri and Faye Daffarn
BREAKING
Talent watch
Time to read: min
Talent watch: Gentoo Media CFO resigns
May 29, 2026
BREAKING
Tech
Time to read: min
Meta platforms host illegal gambling ads with millions of impressions
May 29, 2026
BREAKING
Gaming
Time to read: min
Amazon Ads launches AI-powered tools for Twitch advertisers
May 29, 2026
BREAKING
Tech
Time to read: min
Meta reinforces subscription model with Instagram, Facebook, and WhatsApp plans
May 28, 2026
BREAKING
Tech
Time to read: min
Google employee charged with making $1.2m on Polymarket using insider information
May 28, 2026
HOKA hackney half mural
BREAKING
Campaigns
Time to read: min
'Let’s Fly' – HOKA’s Hackney Half campaign glides over London streets
May 28, 2026
BREAKING
Tech
Time to read: min
US Supreme Court rejects Meta’s appeal in social media addiction case
May 27, 2026
BREAKING
Events
Time to read: min
SBC Summit Canada: Is SEO a 'sham'?
May 26, 2026
BREAKING
Gambling
Time to read: min
US legislation could ban digital sports gambling ads targeting minors
May 26, 2026
Google vs EU Commission
BREAKING
Tech
Time to read: min
Google could face record fine under EU's DMA over search practices
May 26, 2026
BREAKING
Gambling
Time to read: min
Legal fallout from Chilean gambling scandal hits ad agencies
May 25, 2026
BREAKING
Talent watch
Time to read: min
Talent watch: Microsoft Advertising CVP Kya Sainsbury-Carter to exit
May 22, 2026
google office
BREAKING
Tech
Time to read: min
Is SEO really dead? Industry reacts to latest updates on search from Google
May 22, 2026
BREAKING
Tech
Time to read: min
Meta settles social media addiction case
May 22, 2026
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