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Ellen Jennings-Trace
Ellen is an experienced B2B journalist, joining SBC after previously writing for TechRadar Pro where she covered cybersecurity, AI, and business tech beats. As Affiliate Leader’s newest business journalist, she will be focused on delivering editorial content across the affiliate and wider digital marketing landscape through both the digital and print mediums.
Latest
YouTube and Amazon Affiliate
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E-commerce
Time to read: min
Amazon joins the YouTube affiliate programme
August 28, 2026
Meta EU flag
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Tech
Time to read: min
Poland asks EU to issue Meta a €250m fine for scam ads
August 27, 2026
EU compliance
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Tech
Time to read: min
Dentsu joins OpenAI, Microsoft and Meta in signing EU's AI transparency code
August 27, 2026
meta building
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Tech
Time to read: min
Meta urges YouTube and TikTok to make changes to protect children
August 27, 2026
thierry henry in betway's campaign
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Sports betting
Time to read: min
The Betway Clubhouse – new ad shows off operator's sporting partnerships
August 26, 2026
bulgaria flag with pocker chips and justice gavel
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Gambling
Time to read: min
Bulgaria introduces new affiliate licensing framework
August 26, 2026
Marketing attribution
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Tech
Time to read: min
Marketers are withholding investments because of inadequate measurement
August 26, 2026
impact.com report
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E-commerce
Time to read: min
Brands investing in partnerships rises despite shoppers buying less, impact.com finds
August 25, 2026
a,azon, bitget wallet, affinity
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Tech briefing
Time to read: min
Tech briefing: Affinity, Amazon, Bitget wallet, and Dignus
August 25, 2026
google, criteo, chatgpt logos
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Deal desk
Time to read: min
Deal desk: Google signs deal with Marvell as Criteo expands ChatGPT partnership
August 24, 2026
Meta ad home page
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Tech
Time to read: min
Meta may remove brand control over ad placement on its apps
August 24, 2026
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Tech
Time to read: min
Claude is chasing down ChatGPT for AI assistant top spot
August 24, 2026
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Talent watch
Time to read: min
Talent watch: Half a dozen people at OpenAI resign
August 21, 2026
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Retail
Time to read: min
Boohoo fined for deceptive discount offers
August 21, 2026
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Tech
Time to read: min
Google expands one-click experiments in AI Max
August 21, 2026
ShopMy logo
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Retail
Time to read: min
ShopMy allegedly instructed brands to cancel other affiliate commissions
August 21, 2026
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