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Ellen Jennings-Trace
Ellen is an experienced B2B journalist, joining SBC after previously writing for TechRadar Pro where she covered cybersecurity, AI, and business tech beats. As Affiliate Leader’s newest business journalist, she will be focused on delivering editorial content across the affiliate and wider digital marketing landscape through both the digital and print mediums.
Latest
BREAKING
Gaming
Time to read: min
Amazon Ads launches AI-powered tools for Twitch advertisers
May 29, 2026
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Tech
Time to read: min
Meta reinforces subscription model with Instagram, Facebook, and WhatsApp plans
May 28, 2026
BREAKING
Tech
Time to read: min
Google employee charged with making $1.2m on Polymarket using insider information
May 28, 2026
HOKA hackney half mural
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Campaigns
Time to read: min
'Let’s Fly' – HOKA’s Hackney Half campaign glides over London streets
May 28, 2026
BREAKING
Tech
Time to read: min
US Supreme Court rejects Meta’s appeal in social media addiction case
May 27, 2026
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Events
Time to read: min
SBC Summit Canada: Is SEO a 'sham'?
May 26, 2026
BREAKING
Gambling
Time to read: min
US legislation could ban digital sports gambling ads targeting minors
May 26, 2026
Google vs EU Commission
BREAKING
Tech
Time to read: min
Google could face record fine under EU's DMA over search practices
May 26, 2026
BREAKING
Gambling
Time to read: min
Legal fallout from Chilean gambling scandal hits ad agencies
May 25, 2026
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Talent watch
Time to read: min
Talent watch: Microsoft Advertising CVP Kya Sainsbury-Carter to exit
May 22, 2026
google office
BREAKING
Tech
Time to read: min
Is SEO really dead? Industry reacts to latest updates on search from Google
May 22, 2026
BREAKING
Tech
Time to read: min
Meta settles social media addiction case
May 22, 2026
sbc-summit-canada-2026
BREAKING
Events
Time to read: min
iGaming and young audiences – how are brands protecting children?
May 22, 2026
codere campaign
BREAKING
Campaigns
Time to read: min
Codere’s extraterrestrial World Cup campaign
May 21, 2026
social media
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Tech
Time to read: min
TikTok and YouTube 'still not safe enough' for children, Ofcom says
May 21, 2026
global x YuoTube
BREAKING
Media
Time to read: min
Global to sell advertising across its YouTube network
May 20, 2026
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