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Ellen Jennings-Trace
Ellen is an experienced B2B journalist, joining SBC after previously writing for TechRadar Pro where she covered cybersecurity, AI, and business tech beats. As Affiliate Leader’s newest business journalist, she will be focused on delivering editorial content across the affiliate and wider digital marketing landscape through both the digital and print mediums.
Latest
Left to right: Tom Washington, Ruth Hooper, Amie Owen
BREAKING
Videos and podcast
Time to read: min
Cannes Lions: How are marketers navigating the social media bans?
June 25, 2026
Left to right: Bishop, McDevitt, McCombe, Binet.
BREAKING
Videos and podcast
Time to read: min
Cannes Lions: Are you being honest about your attribution models?
June 24, 2026
BREAKING
Media
Time to read: min
Universal Ads launched by Comcast across the UK for ITV, Sky, and Channel 4
June 24, 2026
Google lady justice
BREAKING
Tech
Time to read: min
Google settles YouTube social media harm lawsuit
June 24, 2026
Cannes Lions
BREAKING
Region
Time to read: min
Cannes Lions day 2: Google adds new tools to YouTube as TikTok expands
June 24, 2026
BREAKING
Media
Time to read: min
Channel 4 builds its adtech capabilities with five new partnerships
June 23, 2026
Cannes Lions
BREAKING
Videos and podcast
Time to read: min
Cannes Lions 2026: Can you truly measure what drives a sale?
June 23, 2026
Deal Desk round up
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Deal desk
Time to read: min
Deal Desk: Fox to buy Roku streaming platform with $22bn bid
June 23, 2026
BREAKING
Gambling
Time to read: min
Meta sued over illegal gambling ads featuring Ronaldo, Virgil Van Dijk
June 23, 2026
Meta beach, Cannes Lions 2026
BREAKING
Media
Time to read: min
Cannes Lions day 1: Uber arrives on the Palais as Reddit answers to AI
June 23, 2026
BREAKING
Gambling
Time to read: min
Sponsored casino removed from Irish Sun paper after offshore criticism
June 22, 2026
Wowcher logo
BREAKING
Retail
Time to read: min
Wowcher apologises for crocodile attack email
June 22, 2026
(clockwise) Katie Hibbard, Rhys McLachlan, Baiju Shah, Hannah Pym
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Talent watch
Time to read: min
Talent watch: Publicis London appoints new chief strategy officer
June 19, 2026
BREAKING
Tech
Time to read: min
Meta asks congress for legal immunity from child safety lawsuits
June 19, 2026
google gavel
BREAKING
Tech
Time to read: min
CMA adds new mandates on Google to ensure 'fairer' rankings in search
June 18, 2026
BREAKING
Campaigns
Time to read: min
Short and sweet – Guinness’ 2026 World Cup Campaign
June 17, 2026
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